Not too long back, it would have appeared unthinkable that NBA super stars would take an interest in Saudi Arabian expert soccer. However, LeBron James and Giannis Antetokounmpo just recently talked about Al Hilal’s pursuit of Kylian Mbappé, as reports emerged that the club wanted to pay over $1 billion for his services. The gamers’ social networks posts remained in jest, however they highlighted the growing impact of the Saudi Public Investment Fund (PIF) on American sports. This belongs to the more comprehensive technique by Saudi Arabia to enhance its worldwide image through sports, a phenomenon that has actually been called sportswashing. The nation has a history of utilizing prominent professional athletes to promote itself, and this pattern is anticipated to continue in the future.
